International Conference on Social Media Marketing in Emerging Markets:-

International Conference on Social Media Marketing in Emerging MarketsPrin. L.N. Welingkar Institute of Management Development & Research, (WeSchool), Bengaluru, IndiaIn association with Academy of Indian Marketing (AIM)25th & 26th July, 2014Venue: ITC Gardenia, BengaluruSocial media is transforming all aspects of marketing from brand building, communications and advertising to customization and customer engagement. Researchers and marketers are grappling with the profound impact of the rapidly evolving social media on viral user-generated content, its impact in shaping consumer perceptions and constantly changing landscape for developing business cases to proactively engaging with stakeholders.This conference aims to enhance our understanding on social media and develop models and methods to enhance the effectiveness of marketing in emerging markets.

25 Jul - 26 Jul 2014

10:00 AM - 05:00 PM,

BANGALORE

VENUEAt ITC Gardenia, Bangalore, Karnataka, India.